I was invited to attend the Boohoo.com press preview for their S/S15 collection on Tuesday. The event was held in the Morrison Hotel on Ormond Quay in Dublin. It is a really stylish hotel and Burrell PR did a great job with the event. I didn’t know what to expect as it was my first press event but I was greeted by the lovely Leah from Burrell PR who showed me around and presented me with a goody bag and a drink from the drinks reception always a nice way to start an event! There was 2 rails for the mens collection it didn’t look like much but there was a lot of key pieces within that small space.
Many of the pieces I had already seen on both the website and the recent TV adverts. I found many pieces that I liked as I never imagined Boohoo sold classic or dapper pieces but I was pleasantly surprised. There was quite a few and also many trend inspired pieces. All the pieces were inspired by the city of Manchester, this is where Boohoo.com is based.
This knitted bomber jacket was one item that caught my eye prior to the event and I fell even more in love with it as it was exactly as it was described on the website,which isn’t always the case when buying online.
There was many other items that caught my eye and here they are for you to shop til you drop.
But the one item that I hadn’t noticed at first but was brought to my attention by one of the Boohoo reps was this Suedette Bomber Jacket. Everytime I went back to the rails I was automatically drawn to it. It is definitely on my must buy list especially when there was a €50 gift card in the goody bag. This was a very generous thing to do especially when it was already a privilege to check out this seasons collection.
All these great items can be found at Boohoo.com
Hope you enjoy!!